Blogs

Tips & Insight on all things Digital & Business.

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Digital Marketing

Growing Your Agency Through White Label Services

White labelling is the secret backbone of the digital marketing sphere. Unbeknownst to many people, outward-facing agencies sometimes can’t consistently execute every task in-house. Often agencies need a helping hand from external industry experts to fulfil a project scope. As digital marketing strategies and technologies

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digital transformation
Digital Marketing

The Impact of COVID-19 on Digital Transformation

The pandemic is accelerating the future of work. Companies are in survival mode. Staying competitive in this new financial landscape calls for new strategies and practices. Thankfully digitisation extended a lifeline to many businesses to navigate these uncertain times. The pandemic has pushed organisations over

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Digital Marketing

The Importance & Benefits of Outsourcing Your Creative Services

Outsourcing is not another buzzword. It’s a go-to solution giving brands a scalable business model and better creative output. As a leading full-service agency, Vancula Agency sheds some light on outsourcing. Why is it important? How can businesses enjoy various benefits when they outsource their

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Digital Marketing

Your Comprehensive Guide to Digital Marketing Terms

What’s new with digital marketing? Everything. The digital landscape is in a perpetual state of evolution. Sometimes it’s hard to keep up, but the bare necessities remain the building blocks of the industry.  Our comprehensive guide to digital marketing terms attempts to define common digital

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Social Media

The Importance of Effective Social Media Content

The digital sphere has entirely changed the way of business, and now more than ever, consumers have access to endless amounts of products and services – in other words, they are utterly spoiled for choice. With so many companies online trying to get the word

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Social Media

Hashtags 101 & How to Use them Correctly

Hashtags. The unofficial official symbol of the millennial digital age. No matter which social media network you use, hashtags probably appear somewhere in your social media strategy. Establishing a hashtag strategy would be a good idea. But first, here’s our guide to hashtags and how

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Digital Marketing

10 Local SEO Stats Every Local Business Should Know

Every day millions of internet users search for local products and services on Google.  But what most people don’t know is the impact that local SEO has on small businesses. Here are some impressive local SEO stats that highlight the vital role that Google plays

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Social Media

What is Social Listening, and Why it’s Important to Your Brand?

What Exactly Is Social Listening? Social listening is the practice of tracking social media networks for mentions of your brand, competitors, product, and more. It is a crucial (and often overlooked) aspect of audience research for B2C digital marketing. Social listening is not to be

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Social Media

7 Social Media No-No’s To Stop Doing Right Now

Social media. A term you likely hear daily – especially if you’re running a business. The social media sphere is an excellent way for your brand to connect with your audience. After all, it’s the digital age – but it’s not always so groovy, baby.

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Digital Marketing

Why Video Content Is King In 2021?

The world we live in today is driven by technology and information. And consumers have access to this endless stream of knowledge with a mere press of a button. With a profuse amount of content produced every second, it is getting harder and harder for

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Social Media

Your Brand Through Social Media in a Post-COVID World

While it is tricky for growing brands and businesses to navigate the social landscape, especially in the midst of a global pandemic; however, as a gold standard, social marketing requires both strategy and creativity. Social media is perhaps the most influential and significant virtual space

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Digital Marketing

Top Insights From 2020’s SEO Statistics For Your Website

The year 2020 will go down in history as perhaps one of the most transformative events, not only for the globe but for the digital sphere too. Especially when it comes to digital marketing. The COVID-19 pandemic urged businesses to rethink their more “traditional” marketing

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Social Media

6 Major Social Media Trends to Look Out For in 2021

In the wake of the global COVID-19 pandemic, social media has proven to be an invaluable channel to reach and convert customers. Social media marketing calls for staying up-to-date with trends in both digital and social spheres. 2021 is sure to be a year of

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SEO

Benefits Of Hiring An SEO Agency

Did you know that SEO drives 1000%+ more traffic than organic social media? This is the era of the internet; and life, as we know it very much, depends on the digital scene. In many ways, your website is crucial to your brand’s success –

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Digital Marketing

The Only 6 Digital Marketing Tips You Need This Holiday Season

Prior to the COVID-19 pandemic, many businesses might not have given enough attention to their digital marketing and are now realizing how essential it is to establish their brand awareness. Don’t do the “bare minimum” and end up scrambling to connect with your customers online

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Social Media

Essential Social Media Statistics of 2020 You Need to Know

As the year draws to a close, it’s essential to reflect on the growth that’s taken place – despite obstacles endured across the globe. 2020 hasn’t been an easy year for businesses, both small and large. One key takeaway is that the digital sphere has

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Technology

5 Reasons To Outsource Your Web Development Services To South Africa

Receive Cutting-Edge Website Development Services with Vancula Agency Why should you consider outsourcing your website development services to South Africa? It goes without saying that a business’ website is one of its most essential aspects. The internet is changing daily. Technological advancements are accelerated. Achieving

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Recovering and expanding your practice post covid-19